True Roots : #FaceItSolveIt
Today’s blog is all about that beautiful crown which we all wear and never take off…Yaaaassss that’s our hair 🙂
Spotting that first strand of grey hair is really not a sight we all want to have. From experimenting with many styles to flaunt our healthy and ever-so-good hair, we find ourselves trying to hide those few greys. While we don’t mind carrying that uber-cool salt-and-pepper look sometimes, but that’s not the every-day look we want to have, right?
That one single silver strand can be intimidating sometimes, as it opens up a new chapter telling us that our greying-phase is about to begin.
And in all of this frenzy, we have so many unanswered questions- Will they go away with time? Or will they increase beyond my control? Is it in my genes? Or is my lack of work-life balance the cause?
So first, let me tell you the Natural reasons for greying
Greying of hair is natural with age, but when hair starts greying early we often wonder why? Greying of hair is caused due to decreasing levels of melanin in the hair roots. Melanin is a natural pigment, which gives each hair its dark color. As we age, our scalp produces less pigment, resulting in whitening from the roots. In such cases, we call it premature greying, which means you start greying when it really is not your age to grey.
Other reasons for early greying:
Some blame the grey on genetics but that’s not the only reason.
Not following a proper diet, irregular sleeping habits, work or personal stress, pollution, lifestyle habits, hair coloring at an early age…. while writing this I feel like I have really tortured my mane. And that’s why I do fear early greying as well.
Thankfully science has the answer and now Marico’s True Roots offers a solution to delay hair greying from the roots. Marico’s True Roots Botanical Hair Tonic is a first-of-its-kind innovation, that works by increasing the melanin levels in the hair roots and thereby delays hair greying.
It is formulated with Apigenin, an extract of chamomile flowers and powerful botanical actives that increase the melanin levels in the hair roots.
And for those who don’t know about Chamomile flowers,
Chamomile flower makes for a fantastic hair colorant, especially for the Indian hair types. It contains a pigment called apigenin, which helps in producing melanin that in return gives hair its natural color.
About the event :
So a few days back, I had the opportunity to witness the launch by Radhika Apte, who introduced Marico’s newest brand ‘True Roots’, that delays hair greying from the roots. True Roots Botanical Hair Tonic is dermatologically tested and is clinically proven to show no new greys in 90 days. The actor, who is known for her choice of diverse roles, and speaking her mind, spoke about the #FaceItSolveIt philosophy of True Roots, while launching it.
Also, we had the very well known doctors sharing their clinical stories, providing all possible information and bursting the myths a lot of us have about greying of hair. It was totally a fun-filled and informative event.
True Roots has been launched on Flipkart as a first digital brand.
FLIPKART LINK: True Roots Product
True Roots Botanical Hair Tonic comes in an innovative spray format that makes everyday application convenient. It is aqua based, non-sticky and fits in perfectly with the lifestyle.
I would definitely give a thumbs up to this product. Totally worth trying 🙂